Scream. Run. Tell. is an organization that creates books and organizes workshops to teach children skills needed to protect themselves in times of danger. Through my volunteer work at the YWCA O’ahu and my STEM internship from STEMworks, I was asked by the organization’s CEO to re-design their website, in order to better reflect their values. The original website design was dark-themed and not colorful enough to showcase the personality of the organization. After learning about the mission and community impact of the company, I determined that the site needed to exhibit their public works while being more appealing to children, since that was the demographic of concern. The project I was tasked with was to update their social presence and means of spreading information on the web.
During the summer of 2018, I worked with the Founder of the organization. I was in charge of gathering all of the data from the original site, and transferring it over to the new site. I also inputted updated information, images, and events. The CEO wanted to re-vamp the organization’s brand, while keeping true to their history. My role was to add drop-down buttons on the home page and create webpages depicting the organization’s mission, book, programs, impact, press, team, volunteer opportunities, contact information and means of donation. The contact button allowed the user to be linked to sending an email, rather than the previous version of having to copy-and-paste the email address. I attended daily meetings with the CEO, to show my progress and make any necessary changes. I implemented a color scheme that directly correlated to that of their book.
The project helped me learn how to style and implement a web site, using templates that also fostered creativity. The website design was creates using SquareSpace, a drag-and-drop platform for website building and hosting. I learned about human-computer interaction and the significance of proper web design, so that users can navigate sites with ease and have a positive interaction with their devices. Websites are fascinating because they use the world wide web to reach people all around the world. Additionally, I became aware of the importance of functionality, ease of operation, and aesthetics in User Interface Design. I increased my expertise in graphic design by re-coloring the organization’s logo. Furthermore, I learned about marketing and business, in order to produce a site that would attract many customers. I gained an appreciation for entrepreneurs and learned a plethora of information on how to the community can get involved to prevent children from becoming victims of child abuse. I increased my technical and communicative abilities.